An American professor of nutrition has, in the name of research, spent ten weeks losing weight on junk food. He wanted to prove that it could be done. And it has been done! He has spent weeks on a diet of biscuits, cakes and other high-sugar, fat-laden junk food and has generated a great deal of media hype with tales of weight loss, deeper sleep and better general health.
Mark Haub is an associate professor from the department of human nutrition at Kansas State University. Over ten weeks, Mark ate sponge cakes, biscuits, some raw vegetables and drank full fat milk and a protein shake every day. He lost 12.1 kilograms from his original 91.3-kilogram body weight.
The but (and it’s a big one) is that he carefully controlled his calories intake. He limited his intake to a maximum of 1800 calories (7531 kilojoules) a day, exercised heavily throughout the period and took vitamin supplements in addition to “muscle” protein shakes.
At one point he estimated that he had worked off, and not replaced, more than 800 calories through an abnormally strenuous workout.
“I am not recommending or promoting this approach. I am simply in the process of illustrating that foods deemed to wreck diets, cause obesity, lead to diabetes, etc… do not – in and of themselves – do that,” he said after four days and a 3.2-kilogram loss.
On September 10, he ate:
– a double espresso
– two servings of Hostess Twinkies Golden Sponge Cake
– one Centrum Advance Formula “From A To Zinc” pill
– one serving of Little Debbie Star Crunch cookies
– a Diet Mr Dew drink
– half a serving of Doritos Cool Ranch corn chips
– two servings of Kellogg’s Corn Pops cereal
– a serving of whole milk
– half a serving of raw baby carrots
– one and a half servings of Duncan Hines Family Style Chewy Fudge brownie
– half a serving of Little Debbie Zebra Cake
– one serving of Muscle Milk Protein Shake drink
– Total: 1589 calories
Excerpt from ‘Why we Cheat when we Eat and how to stop’.