How did the packet end up empty? Part 2

Not only is this embarrassing. It’s extraordinary. It seems that our left hand literally doesn’t know what the right hand is doing.

The first thing to do, is not to add to your woes with a large helping of guilt. These are well worn paths that you are travelling. Part of your being is just doing what it thinks you want.

David Kessler, the former head of the US government’s most powerful food agency, the FDA, talks of ‘priming’. Sometimes just one taste of a food, a single bite, is enough to trigger conditioned ‘hyper-eating’. Priming involves stimulating areas of your brain. The use of the word ‘conditioned’ means it’s already a habit. Your body recognises the primer, or taste, as the beginning of a conditioned or habituated pattern of behaviour.

The problem is that it’s hard to shut those habits off. Once primed, they stay activated and you may continue to eat until all the food is gone. That’s what the food industry knows when it tells us “Bet you can’t eat just one.”

The good news is that priming only holds power for a short time. If you eat one piece of candy and there’s a bowl of them in front of you, chances are you will keep eating more. But if no more are available or you have to search for them, the priming response may be undermined.

If you travel these paths less, or stop doing the behaviour, the priming will fade and it will stop being automatic, and you will not feel so compelled. But how to get there?

It’s easiest to stop the habit in the earliest stages. If you know there are times when you eat unconsciously, and they are usually in a certain place, or preceded by a certain thing, then try to address the first step.

What do you need to do to arrest the behaviour? To wake yourself up before your subconscious takes over?

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